JUNE 2011

THE FIRST things you'll notice are the huge ceiling fans whirling high above your head an unusual sight in your typical SM mail. Then again, SM City Masinag isn’t aim to be just typical. The 41st SM Supermall boasts of five Powerfoil X industrial fans designed by Big Ass A Fans Co. They're part of the mall's more modern and sophisticated look, created by design and construction team DSGN Associates, JRP Design Inc., DA Abcede and Associates, and New Golden City Builders.

The fans help save up on energy costs, too. “We don’t need to open as many.chillers, since the fans help in maximizing airflow,” says Don Edward Vijandre, SM City Masinag assistant mall manager.

There's also a walk-a-lator beside the supermarket, which helps supermarket shoppers wheel their carts to the parking lot. Wide hallways won't make one feel cramped; tall, clear glass windows easily let in sunlight another energy-saver.

SM City Masinag is barely a month old, having opened last May 6, just days after the May 1 Ang Tipulo festival, as well as the May- time Festival, which brings pilgrims to visit Our Lady of Antipolo. The mall, situated along Marcos Highway in Antipolo City, is easy to access by public transport. Jeeps from Antipolo Cathedral, Marikina Market, Cogeo, and Cubao all pass SM City Masinag, and soon the LRT 2 line will source, among others.

Those who frequent the area will easily notice that the mall is just a hop and a skip away options, too. from SM City Marikina, which raises the question, “So, what's the difference?”

It's in SM City Masinag’s shops. With one sweep of the mall's three floors, shoppers can easily tell that more high-end brands are present in mall.